Designing Systems for Internet Commerce

    G. Winfield Treese
    Lawrence C. Stewart

Table of Contents

Designing Systems for Internet Commerce

G. Winfield Treese and Lawrence C. Stewart

Preface xi

CHAPTER 1    Introduction 1

• Why the Internet and Why Now?
• Strategic Issues
• What Do We Mean by "Internet Commerce"?
• Business Issues in Internet Commerce
• Technology Issues in Internet Commerce
• Who Owns Internet Commerce in an Organization?
• Structure of the Book

Part One The Business of Internet Commerce

CHAPTER 2 The Commerce Value Chain 15

• Introducing the Commerce Value Chain
• Components of the Commerce Value Chain
• Who Is the Customer?
• Marketing on the Internet
• Doing Business Internationally
• The Legal Environment
• Summary

CHAPTER 3 Internet Business Strategy 31

• Commerce and Technology Revolutions
• An Historical Analogy
• The Internet Value Proposition
• Four Strategies
• New Competitive Threats
• New Competitive Opportunities
• Summary

CHAPTER 4 Business ModelsÑSome Case Studies 41

• Introduction to Business Segments
• Consumer Retail
• Business-to-Business Cataloging
• Information Commerce
• Summary

CHAPTER 5 Conflicting Goals and Requirements 69

• Goals of the Participants
• The Role of Standards
• Privacy versus Merchandising
• Secure Electronic Transactions
• Summary

CHAPTER 6 Functional Architecture 83

• What Is Architecture?
• Core Architectural Ideas
• Roles
• Components
• Examples of System Architecture
• Summary

CHAPTER 7 Implementation Strategies 103

• Planning the Implementation
• Outsourcing
• Custom Development
• Packaged Applications
• The Role of Internet Service Providers
• Commerce Service Providers
• Project Management
• Staying Up to Date
• The Role of Standards
• Round-the-Clock Operation
• Security Design
• Multiorganization Operation
• Summary

Part Two The Technology of Internet Commerce

CHAPTER 8 The Internet and the World Wide Web 123

• The Technology of the Internet
• Development of the Internet
• Design Principles of the Internet
• Core Network Protocols
• The World Wide Web
• Agents
• Intranets
• Extranets
• Consumer Devices and Network Computers
• The Future of the Internet: Protocol Evolution
• Summary

CHAPTER 9 Building Blocks for Internet Commerce 141

• Components in an Internet Commerce System
• Content Transport
• Server Components
• Programming Clients
• Sessions and Cookies
• Object Technology
• Commerce Client Technology
• Technology for Fulfillment of Digital Goods
• Summary

CHAPTER 10 System Design 169

• The Problem of Design
• Our Philosophy of Design
• An Architectural Approach
• Security
• Design Principles versus "Technology of the Day"
• Summary

CHAPTER 11 Creating and Managing Content 181

• What the Customers See
• Basic Content
• Tools for Creating Content
• Managing Content
• Multimedia Presentation
• Different Faces for Different Users
• Integration with Other Media
• Summary

CHAPTER 12 Cryptography 209

• Keeping Secrets
• Types of Cryptography
• How to Evaluate Cryptography
• Operational Choices
• One-Time Pad
• Secret Key (Symmetric) Cryptography
• Public Key (Asymmetric) Cryptography
• Protocols
• Key Management
• Summary

CHAPTER 13 Security 235

• Concerns about Security
• Why We Worry about Security for Internet Commerce
• Thinking about Security
• Security Design
• Analyzing Risk
• Basic Computer Security
• Basic Internet Security
• Client Security Issues
• Server Security Issues
• Achieving Application Security
• Authentication
• Summary

CHAPTER 14 Payment Systems 265

• The Role of Payment
• A Word about Money
• Real-World Payment Systems
• Smart Cards
• Internet Payment Systems
• Online Credit Card Payment
• Electronic Cash
• Micropayments
• Payment in the Abstract
• Summary

CHAPTER 15 Auxiliary Systems 295

• The Details Behind the Scenes
• Taxes
• Shipping and Handling
• Inventory Management
• Summary

CHAPTER 16 Transaction Processing 307

• Transactions and Internet Commerce
• Overview of Transaction Processing
• Transaction Processing in Internet Commerce
• Client Software
• Integrating Existing Systems
• Keeping Business Records
• Audit
• Backup and Disaster Recovery
• High-Availability Systems
• Replication and Scaling
• Implementing Transaction Processing Systems
• Summary

Part Three Systems for Internet Commerce

CHAPTER 17 Putting It All Together 327

• Building a Complete System
• System Architecture
• SecureLink
• Transact
• Summary

CHAPTER 18 The Future of Internet Commerce 351

• Trends
• Discontinuities
• Staying Up to Date
• Strategic Imperatives
• Closing Remarks

Resources and Further Reading 359

Index 365